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Phius, the industry standard for passive building design and certification, advances the path to a net-zero built environment through resilient urban design and climate-specific passive building principles. Phius-certified structures use significantly less energy for heating and cooling. They are designed to adapt to changing environmental conditions – particularly important as communities face climate-driven catastrophes and grid outages. 

Our work has shaped Phius’ rise in brand awareness and growth, resulting from consistent mainstream media coverage and increased understanding of passive building practices. Through a myriad of strategic campaigns, we’ve showcased the organization’s thought leaders, compelling events, innovative projects, and climate-specific differentiation to deliver compelling stories across diverse national, trade, and business media. 

In just one year, this comprehensive approach yielded over 90 positive media placements in various outlets, including Archinect, The Cool Down, Dwell, ArchDaily, The Chicago Business Journal, Sunset Magazine, Metropolis, and Archinect. These efforts achieved a UVM rate of over 943 million. 

Our ongoing partnership is rooted in passion for Passive Building as the path to mitigate the impact of buildings on the planet and enable everyone to live in a healthy, comfortable, adaptable, and resilient home. 

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